When I ask business owners why they chose to go into business in the first place, the most common response is because I wanted to have Freedom.
They want the Freedom to choose their own hours, be their own boss, do what they wanted and earn what they believe they’re worth.
If Freedom is the driver behind why you went into business, then before you can obtain it you’ll first require Focus.
Focus comes before Freedom.
You need to Focus on your marketing and your skill at attracting prospects. Focus on your sales skills and your ability to convert interest into dollars and you’ll need to Focus on your capacity to retain and expand your existing customer base.
If you want FREEDOM, you better learn to FOCUS!